28-30 September 2022 CESTParis

Together with CREATOR STUDIO – a part of H&M Group, HEART 17 x Swedish Institute will participate at Fashion Week in Paris. On site, you can explore the future in fashion, AR design and Print On Demand-technique that has the potential to transform fashion, as well as take part in a creative talk hosted by HEART 17: How can Creativity and Innovation boost sustainable development.

Our ambition is to together put focus on creativity as a catalyst and inspiration to create change.

Register now

Program


12:00

LAUNCH – SHOP FOR CHANGE: Create with AR-design

HEART 17 x Creator Studio present Shop for Change. Create: Kiosk, a touch screen-based platform where you will be able to design your own interpretation of design with the Heart, as well as Create: AR, which is an Augmented Reality experience where AR display glasses are used as a design tool.

Exhibition open 12:00-18:00

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Strindberg Room


12:00

EXHIBITION – Create with AR-design

HEART 17 x Creator Studio exhibition. Create: Kiosk, a touch screen-based platform where you will be able to design your own interpretation of design with the Heart, as well as Create: AR, which is an Augmented Reality experience where AR display glasses are used as a design tool.

Exhibition open 12:00 - 18:00

Read more
Strindberg Room
19:00

CREATIVE TALK: How can Creativity and Innovation boost sustainable development

Creative talk hosted by HEART 17: How can Creativity and Innovation boost sustainable development. In the panel you will meet:

  • Anna Ryott, entrepreneur and business activist
  • Jörgen Andersson, senior advisor to multiple fashion and lifestyle brands
  • Selam Fessahaye, award winning fashion designer 
  • Desirée Bjurinder Fritzon, graduate from Beckman college of design
  • Moderator Lotta Dinkelspiel, Editor in Chief at Squid App
Read more
Garden, Swedish Institute


12:00

EXHIBITION – Create with AR-design

HEART 17 x Creator Studio exhibition. Create: Kiosk, a touch screen-based platform where you will be able to design your own interpretation of design with the Heart, as well as Create: AR, which is an Augmented Reality experience where AR display glasses are used as a design tool.

Exhibition open 12:00 - 18:00

Read more
Strindberg Room

All you need to know

The event will take place in Strindberg room at the Swedish Institute in Paris.

The event is open for the public.

Register now

Taking part in the Creative Talk

Selam Fessahaye
Fashion Designer

Selam Fessahaye is an award winning Swedish-Eritrean fashion designer, former stylist and costume designer, showcased her first full collection during Fashion Week Stockholm 2018. From that built a strong DNA where each piece has its own identity, personality and character. This complexity shows many dimensions, which leads to diverse connections and experiences by viewing and wearing it. Our wearable language. 

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Anna Ryott
Entrepreneur and business activist

Anna Ryott is an entrepreneur, business activist, experienced board member and investor focusing on business accelerating the Global Goals. She is globally known as a thought leader with a goal to change the world to a better place through partnership, innovation and creativity. Anna is also one of the founders of HEART 17. 

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Jörgen Andersson
Senior advisor and entrepreneur

Jörgen Andersson is a globally recognized Fashion marketer and innovator. Regarded as the father of H&M’s industry leading collaborations model. Senior advisor to multiple fashion and lifestyle startups as well as major brands. An entrepreneur with a firm belief that creativity and innovation is the strongest power to create and build a sustainable business and manage change. 

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Desiree Bjurinder Fritzon
Graduate from Beckman College of Design

Desiree Bjurinder Fritzon, a graduate from Beckman College of Design

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Lotta Dinkelspiel
Moderator

Moderated by Lotta Dinkelspiel, a long-time journalist at several Swedish business newspapers, today editor-in-chief at the French news app SQUID Business, focused on financial news.

Read more

More information

The event is part of Swedish Design Movements which takes place on September 27th - October 4th and is led by the Swedish Institute on behalf of the Swedish government. Participating besides HEART 17 are Beckmans College of Design, Borås School of Textiles, Swedish Fashion Association and Stockholm Fashion District. And in co-operation with those organizations also various fashion brands and designers.

This event is also part of Semaine de cultures étrangères which is an annual event from the City of Paris directed towards young adults. We wish you very welcome to a day full of inspiration. 

Please feel free to share this invitation to colleagues or others in Paris you wish to partake. 

See you in Paris!